Course curriculum

  • 1

    Welcome and Introduction

    • Introduction

    • Miro

  • 2

    All Templates

    • Problem Statement Canvas

    • Business Model Canvas

    • Value Proposition Canvas

    • Customer Persona

  • 3

    Week 1: Mindset, Ideas, and Aha Moments (Aug 19)

    • Entrepreneurial Mindset

    • Problem Statement Canvas

    • Slides

    • Week 1 recording

  • 4

    Week 2: Startup Fundamentals (Aug 26)

    • Lean Methodology

    • Business Model Canvas

    • Value Proposition Canvas

    • Crafting Your Hypotheses

    • Slides

    • Week 2 Recording

  • 5

    Week 3: Understanding Your Customers Part I (Sept 2)

    • Customer Discovery

    • Customer Personas

    • Slides

    • Feedback Week 3

    • Week 3 Recording

  • 6

    Week 4: Understanding your Customer Part II (Sept 9)

    • Customer Journey Mapping

    • Customer Interviews

    • Customer Discovery Experiments

    • Slides

    • Week 4 Recording

    • Feedback Week 4

  • 7

    Week 5-6: Mid-Program Work (Sept 16-29)

    • Catch up

  • 8

    Week 7: Iterating to a Great Product (Sept 30)

    • Minimum Viable Product (MVP)

    • Slides

    • Week 7 Recording

  • 9

    Week 8: Customer & MVP Validation (Oct 7)

    • Early Validation with Customers

    • Product Architecture Mapping & Tech Stacks

    • Slides

    • Week 8 recording

  • 10

    Week 9: One Size Doesn't Fit All (Oct 14)

    • Market Sizing

    • Articulate your Core

    • Competitive Analysis

    • Slides

    • Week 8 Recording

  • 11

    Week 10: A Memorable Brand & Pitch (Oct 21)

    • Developing a Pitch Deck

    • Storytelling

    • Slides - Pitch Deck

    • Recording - Pitch Deck Lesson

  • 12

    Week 11: Go to Market (Oct 28)

    • Marketing Strategy

    • Customer Acquisition and Lifetime Value

  • 13

    Week 12: Money on my Mind (Nov 4)

    • Fundraising Options & Strategy

  • 14

    Week 13: Pitch Perfect Part I: one-on-one (Nov 11)

    • Pitch Practice - Content

    • Recording - Branding, Pitch Deck, Mindset

  • 15

    Week 14: Pitch Perfect Part II: group session (Nov 18)

    • Pitch Practice - Delivery

  • 16

    Demo Day: Dec 9

    • Demo Day